In the pantheon of classic commercials, very few have had the staying power to be quoted years after it aired. There was Budwiser’s “Wasssuuppp” commercial. Old Navy’s Performance Fleece. Where’s the Beef?! But for my wife and me, nothing has been more quotable than Old El Paso’s Why not both? commercial. It’s so applicable in…
There are very few people who can go by just one name. Prince. Madonna. Wednesday. If you Google any of these folks, the person you’re thinking of right now will show up first in the results. That won’t work for everyone. Heck, the current U.S. President has a name so common, people are called, “Average…
Last week I had the privilege of speaking at my high school alma mater’s Career Day about being a podcast coach and content creator. It was an opportunity to teach students that now more than ever, they can start their own businesses with the tools on the phone in the pocket (or for some, on…
YouTube just rolled out the ability to add a new podcast to your channel in Creator Studio. Here’s why you should do it, how to organize your podcast on YouTube, and of-course, how to mark your content as a podcast. Podcasts in YouTube Music A couple of weeks ago I wrote about how podcasts are…
It’s easier than ever to get good audio quality for your podcast…so why does yours sound bad? It’s probably because you, like many podcasters, are using Zoom to record the call and release it as is. But that’s NOT the way to do it.
Instead, you should use a tool that’s purpose-built for recording podcasts. Designed to take audio and video backups. Designed to make it sound like you’re both in the same room.
Is your podcast growth flat? Are you trying to build an audience? What if I told you there are 5 things you can do to grow your podcast? I break them down here, so give it a watch!
One of the best ways you can grow your podcast is with a newsletter. Make your CTA “join the mailing list,” and now you have information about your listeners that you previously didn’t! Plus they are more likely to see and share new content.
But what should you use? Is it going to be a complicated mess? The answers are ConvertKit and No! Learn how to set up a mailing list and landing page FOR FREE using ConvertKit.
Use these actionable tips to develop and deliver helpful content via podcast, newsletter, or social media for the next business you build.
I like to think about podcast growth as traveling cross country. You could technically do it for free — pretty much. You can walk, find free public transportation, or hitch the occasional ride. But it will take a long time, and you’re not in control of your time. If you want to get there faster,…
One of the most overlooked peices of a successful podcast is a good website. And frankly, it’s because there’s no standardized way to create a podcast website. You need to set up your show, and separately set up your website…until now.
How do you grow your podcast? This is a super common question, especially just starting out. And you’ll get a bunch a different answers. Ratings and Reviews on Apple Podcasts. Asking your listeners and guests to share. But the BEST way, bar none, is having a single place to send current and potential listeners. Your podcast NEEDs a landing page. Here’s everything you need on your podcast landing page,
Going on other people’s podcasts is a great way to grow your audience and establish your expertise. But too many people do it wrong. Here’s 5 tips for you to do it right.
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