
The Profitable Podcaster
Welcome to Make Money Podcasting
Presented by Nexcess and Podcast Liftoff. Subscribe at https://makemoneypod.com
I want you to image that you’re asked to light a candle, and keep it lit. You also have a box of matches, so this is an easy task, right? Oh, but there’s one constraint: you’re handcuffed to a bench, and that bench is securely fixed to the ground. The candle is just out of reach.
You’re trying as hard as you can, but you can’t quite get the candle lit. Every time you get close, the match goes out. Eventually, someone see your struggling, and throws you one of those long matches — the kind people use to light their grills. At last, the candle is lit…for now.
But what happens if a breeze comes by and blows it out? Or it rains? What if it just goes out on its own? Eventually, you will need to re-light that candle. Can you rely on another person with a long match?
That’s kind of like how it feels making money with your podcast. And that person with the extra long match is the sponsor that come along and help you out.
But it would sure be a lot easier if you weren’t handcuffed to that bench, making your only solution reliant on someone else with a long match.
Welcome to Make Money Podcasting. Think of this show as the key to the handcuffs. You’ll learn that sponsorship isn’t the only way to generate income with your show. In-fact, it’s not even the best way.
I’m your host, Joe Casabona, and podcasting saved my business. As I prepared to leave my full time job, I had a false sense of security for how much work I thought would have. Then I launched my first podcast, and to my surprise, it became a great revenue generator. New work, new contacts, and yes, even sponsor money started coming in.
Since 2016, I’ve made over 1/4 of a million dollars through my podcast, which has been downloaded millions of times.
Through actionable tips, interviews with industry experts, and updates in the podcasting space, you’ll get everything you need to light the “profitable podcast” candle, and keep it lit.
Be sure to subscribe to this show over at makemoneypod.com, and stay tuned. The first episode of Make Money Podcasting comes out in early 2022.

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Learn how podcast pros produce their shows…
…and how you can improve yours.
One breakdown, delivered to your inbox weekly.
Learn the tools and processes used by top podcasters and reclaim hours of your life every week.