Want to Increase Podcast Downloads? Change Your Tagline!
Growing your podcast is hard…but there are a few small, but significant changes you can make to attract more of the right listeners and grow your podcast. Last month I made this single change to something with my show, How I Built It, and it lead to a 24% increase in downloads over those 30 days. You should too.
What was the change? I updated the tagline
The original tagline was Helping You Build Better Content. I changed it to, Free Coaching Calls from Successful Creators.
In this Video
- Why the old tagline was bad
- What makes the new one good
- A look at the stats, and the 25 increase in downloads
- What you should think about when crafting a podcast tagline

Podcast Booster Blueprint
Use my 10-year podcasting journey to put your podcast on the right track.
Get my free Podcast Booster Blueprint now. In this email course, I’ll walk you through 5 changes you can make in minutes to:
No hacks. Only Real actionable tips I test for you.